Sunday, June 3, 2018

Meta Tags in SEO

Meta Tags in SEO?

Meta tags are very important in search engine optimization
Meta title and Meta description tags This is very important.
In this article, we will talk about all Meta tags in detail.


What is the Meta tag?

Meta is the information that describes the content of a page

meta tag










While reading a page, these readers do not see but search engines
can read them on because these are HTML codes, which are inserted
into the head section of the page.This gives all information about the
contents of the web page to Meta Tags search engines.
With the help of these, our website is displayed on SERPs.
For example -
These results were shown to us when we searched for TajMahal in Google -

example of meta title and meta description


Blue Heading  - Meta Title And In Black - Description Note - For SEO,
it is necessary that we write Meta description of
our web page. But in Google search results Google will show
the same Meta description or something else Google decides.

How to find the meta tags of a page?

To find Meta tags of any web page, you should read the code on that
page.To do this, go to page, right-click the mouse and select View
page source.By doing so, you will be exposed to the coding of that
web page.You can check the Meta tags by going to the Head section

How many types are Meta Tags?

4 main Meta Tags which are used in SEO are-

  1. Title tag
  2. Meta description tag
  3. Meta Robots Tag
  4. Meta keywords tag

  • Title Tag -

From SEO's perspective, this is a very important tag.


title tag

As the name suggests, this tag tells the search engine what is the
title / topic of the post.
What is this post about How to write title tag in html -
<title> The Title of the Page </ title>
How to optimize Title for SEO?
Include your main focus keyword in
Title should be attractive. So that more people click.
Title justify / match your content.


  • Meta Description Tag-

meta description


160 words are used in this tag
With the help of this tag we can tell search engines about the content of
our web page in short.
For SEO it is necessary that we write Meta description of our webpage.
But in Google search results Google will show the same Meta description or
something else Google decides.
How to write a Meta description tag in HTML?
<meta name = "description" content = "write your description here" />

How to optimize Meta Description for SEO?

Add your focus keyword to it.
Include the synonyms of Keyword also.
Meta descriptions written from the right Attract the Visitors to Click and
also improve our CTR.
But keep in mind our Meta description matches our web page.
If we do not write meta description according to your content then
So whoever comes to our website by reading the description, he will feel
cheatedAnd the website will be back very quickly.
This will increase our bounce rate and search rankings decrease.

  • Meta Robots Tag -


meta robots tag

With the help of this tag, we tell the search engine how to treat our web page.
index / no index - This indicates whether the page should be shown in search
results or No.
Follow and no follow-it tells which links should be credited and link juice passed.
<meta name = "robot" content = "index, follow" />


Meta Keywords -


This is a short list of important keywords and phrases of your web page.
It does not appear to the user like meta titles and meta descriptions.
Meta keywords are in the HTML code of the web page. From these,
search engines know what keywords are optimized for your keywords.
To find meta keywords, look at your page well and make a list of
important keywords and phrases. Next, select 10 to 15 keywords that
you think are properly describing the content of your page.


Some specific instructions for typing optimized meta keywords
are given below-
Use 10-15 meta keywords for a single page.
Use comma to separate meta keywords and do not leave them in the middle.
Do not repeat any meta keywords or phrases.
Put your most important keywords at the forefront of your list of
meta keywords.
Keywords should be related to the information given on the page.

1 comment:

  1. Meta Tags have been one of the most basic elements of SEO. It is a must to know for every SEO practitioner.Meta tags have been around since… Since I can remember. They have been a big part in search engine history.Digital Marketing and SEO training in indore

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