Black Hat SEO Vs White Hat SEO

Black Hat SEO Vs White Hat SEO: Understand the

Difference

Whenever it comes to writing a guide on Search Engine Optimization, I
use words carefully. As many times readers take it in the amiss context
and use white hat SEO approaches to a lesser amount, then Black Hat
starts doing SEO. As the color suggests, Black tells something wrong here,
White tells the fair and the right way.If you have a bit of practice running a
website or blog, then you apparently know the meaning of White Hat and
Black Hat SEO. But many beginner do not know the variation between
these two methods of seo Black hat SEO approaches are those who are
not preferred or are not favorable and are considered to be wrong. Also,
seo practice is also considered to be inaccurate. While the White hat
seo approaches are very opposite to the black hat SEO and they are
always used in the SEO world.

What is the main Variation between Black Hat SEO

and White Hat SEO?

There is always a good and a wrong way to do any work. Here also applies to

SEO approaches. SEO qualified internationally follow certain criteria, parameters
and recommended trends. Those who have been adopted by all the major search
engines and the approaches given by these same search engines are called White
Hat SEO.

But the issue begins when community start using White Hat SEO in such a way
that it spreads like spam and soon after it becomes a Black Hat SEO or which
search engines do not accept. Similarly, an illustration of inaccurate use of white
hat SEO is back link building. The guest posting and Article Directory submission,
which used to be a kind of blogging, were closed due to back link building.

In a way, Black Hat SEO is always used to rank anyone above the SEO
community in the short term and the biggest disadvantage of Black Hat SEO
approaches is that they do not work for much longer. The website that uses
Black Hat SEO is blacklisted by large search engines. Now there are some
common Black Hat SEO methods that are used nowadays.

Black Hat SEO Approaches

There are a number of approaches called Black Hat SEO approaches that
are not supported or accepted on behalf of trusted SEO qualifieds. I'm listing
some of the shortcuts or faulty measures here that are inaccurately applied to
SEO.

Cloaking:

Some community make two versions of the same page for search engines and
visitors. When the search engine spider or boat crawls from these pages, it
becomes satisfy with the process of creating the page, but visitors have
something more to display. This is called process cloaking.

Meta Tag Stuffing:

When writing any SEO process as a meta tag keyword, it should be noted that
the content in which the content is given is to represent it only. The use of any
keyword in a meta tag greater than usual is always considered like meta tag
stuffing.

Keyword Stuffing:

There is always confusion in the debates done on this that how much percentage
keyword density SEO approaches will be good for. There is no fix parameter to
confirm it. But essentially SEO qualified prefer 2-3% keyword density only.
Using Search Engine Boats to create more illusions is also a wrong approach,
and generally called Keyword Stuffing.

Doorway or Gateway Pages:

These are low quality web pages which do not have enough content, but these
keywords are stuffed with stuffing. The action of creating these poor quality pages
is called Doorway or Gateway pages.

Mirror Websites

In this process, a person creates many websites, but all of them have the same
kind of content.

Page Hijacking:

Page Hijacking is a approach in which someone creates a dummy and bogus
content that is served in front of the crawler like the original content. But it
sends the user to a nasty or fraud website.

This is some of the less popular approaches that we should avoid from SEO
aspects of any website.

White Hat SEO Approaches

The way in which some approaches need to be avoided, in order to make
website search engine friendly, there are some methods which are highly
recommended to follow. These approaches are called white hat SEO
approaches. It helps SEO qualifieds use the wrong methods.

Non-Deception:

The first and last aspect of White Hat SEO approaches is to avoid deception
as much as possible. You must provide both original copies of your website to
bots / crawlers and visitors.

Follow Search Engine Guidelines:

SEO approaches are used only to improve website's search engine performance.
Which also ensures that the website achieves its purpose. But receiving these
objectives without the guidelines of search engines is not only a violation
of them, but sometimes it is very heavy. You can see Google Webmaster
Guidelines here.

Serve visitors:

The White Hat SEO approaches clearly states that the images and content
given in the website are made for visitors and it can not be manipulated in
any form according to the search engine or results. You should follow this
simple or golden rule to be a positive side.

Good quality content:

Content is the main aspect in SEO approaches, it does not leave any room for
less quality content. Any SEO qualified should use good quality content for his
search engine and visitors who are both informative and helpful

Good quality web pages:

Always use good quality web pages. Having some good quality web pages
ensures that despite the small changes in the search engine processes
algorithm, the website's performance will remain in good condition.For more
information you can visit my blog seo training in chandigarh.