Bounce Rate

Bounce Rate & How to Improve it-

Bounce rate it is very important topic and play important role in the

search engine optimization.So now what is Bounce rate and why

bounce rate  is so important.Bounce rate is the percentage of visitors

who come to your site and leave site without viewing any other pages

on your website. If you look into your Google Analytics, you will see

the percentage.If you’re average Bounce rate, for example, is 50%

this means that 50% of the people who come to your website leave

after only viewing the page they entered on,whether and it was your

homepage.People are coming to your website and either searching

what they want but not anything else.The main focus is to make sure

that once visitors land on your website page ,they are drawn to to

visiting even more pages throughout your site.

    

How to Improve Bounce Rate-

Now the most important thing How to improve the bounce rate

lower the bounce rate higher percentile of visitors.Here are some

great ideas! for bounce rate improvement

Add channels to extra pages within your website in your content-

Assume about other pages that peoples interested in that portion of content

will wish to see,and tie to them throughout the content and the end in a

“if you liked this, you’ll enjoy this” gentle of way.

Add links to content everyone will love to your sidebar-

If your design includes a sidebar that remains throughout your

website, then include links on the sidebar that everyone would like.

You can attract more visitors deeper into your website by adding your

top content, most popular product, etc related to your business  on

your sidebar.

Improve your content-

Your content must be simple, understandable, informative, relevant,

good quality, User attractive, this everything depend on you.You could

provide more information that would keep visitors on the page like

relevant images of content, videos,long enough to notice that there

is more to your website without just immediately leaving.

Last, but not least, if you can’t keep users on websites you can do

your best to ensure They will return by giving them links accessible

throughout your website to social media profiles, or other online platforms.

If they leave your website but become a fan of your Facebook page or

start following the other social profile you have still a chance of bringing

him back.

Go beyond just product pages-

Someone may not be ready to asset a brand(product), but they

might just wish to gain more about It. Rather of just having the

sales copy, add some links such as a brand standard, Guides on

how to use the product to achieve a specific result, what other

customers have said about the product, or other similar ideas.

Maybe it will keep the user on the site long enough to change

his mind and make a sale. So here I am just giving you some

basic idea of introduction of Bounce rate and how you will improve

it. So if anyone who wants  to understand the full concept you have a

choice to join a  full Regular and Advanced Search Engine Optimization

course popular as a name like SEO training in Chandigarh provided

one and only Cbitss Technologies in Sector 34 A Chandigarh .

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Backlinks

What are back links and why are it beneficial for SEO:

Back link is one of the most commonly used words in search engine optimization.
Many bloggers who have recently started a blog or website, they are hard to
understand the meaning of back link.
I hope that after reading this post you will be able to understand back links
and also know why it is important for SEO and for your online success.
Let's start. Back links are incoming links on any web page.
When a website is linked to any other webpage, it is called Backlink.
Previously, back links in the ranking of web page were major metric. A page that 
has many back links, the web page is at high rank in all major search engines
(including Google).
Here is a glossary of some common terms related to Back link, which you should
know:

Link Juice:

When a web page links to any of your articles or the homepage of your website,
that link pass passes.This link helps in the ranking of the juice article and also
improves domain authority. As a blogger, you can prevent the link juice from
passing by using the no follow tag.
No follow Link:
When a website links to another website, that link has a no follow tag, then link
juice does not pass. No follow links are not useful for ranking the page because 
they do not contribute anything. Commonly, a webmaster uses no follow tag 
when it links out to an unreliable site. Example: Links to comments on other 
blogs.
Do-follow link:
By default, all the links you add to the blog post are those do-follow links and 
this link juice passes.
Linking Root Domains: 
It refers to how many back links are coming from an unique domain on your
website. Even if a website links to your website 10 times, it will still be 
considered a linked root domain.
Low Quality Links: 
Low Quality Links are links that come from harvested sites, automated sites, 
spam sites and even porn sites. These links reach a lot of losses. This is one 
of the reasons that you have to be careful while buying back links.
Internal Links: Links that link to another page from within a single domain, 
are called internal links and this process itself is called internal linking.
Anchor Text: 
The text used for the hyperlink is called Anchor Text. Anchor text back links do 
great work when you are trying to rank for specific keywords.

What are the benefits of SEO on creating back links

Before I talk about the advantages of back links, you should know that a lot 
has changed in back links in the last few years.
It was time when even low-quality back links used to help in the ranking of 
the site. But since Google has rolled out its Penguin algorithm, the whole 
ground of back linking has changed.
Quality sites must have back links and these back links must be contextual. 
For example: If your website is about cooking then your Back link cooking is 
from its related site.
Let's now look at why it is important to create back links for the site.
1. Organic Ranking Improve:
Back links help in finding better search engine rankings. If any of your 
content receives organic links from other sites, naturally it only gets 
higher rank in content search engine. Your goal should be to create a 
link for the individual post / pages with the homepage.

2. Fast Indexing of Site:
Back links help search engine bots to find links to your site and effectively 
crawl them. Especially, for a new website, getting back links is important 
because they help in faster discovery and indexing of sites.

3. Referral Traffic:
One of the major benefits of back links is that they help in bringing the 
referral traffic (Traffic that comes from the search engine on your blog 
but rather comes through the link of another blog).
Generally, referral traffic is targeted and its bounce rate is the percentage 
of visitors coming to your website which once came to your website and 
returned without reading the post).

How to Start Getting Back links

So now you have got the meaning of the word "back link" because it relates 
to SEO. Now is the time to generate backlinks, to learn some simple techniques.
One important fact that you have to keep in mind is that the number of Backlink 
no matter in SEO but quality of links matters.
If you use a paid service to get links to your site, then you are likely to get
penalized by Google Penguin's algo.

What are the ways to get quality back links?

Write Awesome articles.
Start Commenting.
Submit site to web directories.

1. Write Awesome articles:

This is the best and best way to get back links for your blog. Tutorials and 
leading 10 articles, are high examples, to get back links from other websites
as hints.Such pieces are based on precise analysis and efficient examples.

2. Start Commenting:

Comments are easy to get back links and best.
Start commenting by using top commentator plugins on Do follow forums, 
Do follow blogs and WordPress blogs too.
The latest news has suggested that no follow links do not matter so much, 
but commenting on a blog will benefit from link juice. Commenting one-way 
solid back links help in bringing more traffic and increasing search engine
visibility

3. Submit site to web directories:

Submitting your blog or site into web directories is another great and easy 
way to get back links. This method is not popular anymore because finding 
legal web directory is not an easy thing to do. Especially you should avoid 
such web directories that ask you to create back link for your website to 
include in their directory.
Note: This method is not so effective but this process takes very little time. 
So nothing is better than nothing, it is better to be something.
If you are using any automatic direct submission tactics, turn it off now. Due 
to Automatic Website Submission, your website appears as spam, and this may
cause problems in ranking the page or can be removed from your blog search
engine.So this all about of back links and if further anyone have any doubt
related with seo can join full time practical seo training in Chandigarh is
provided by Cbitss technology.

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Myths About SEO

Top 10 Myths About SEO?

If you are a blogger then you will always be struggling to get traffic to your

blog or website. You know that to get traffic from Search Engine on your blog,

your blog's SEO (Search Engine Optimization) has to be done. So now you have

many different SEO related blogs when you do analysis about ways to do this,

you are told various things everywhere. Now what is right or not, it depends

only on your own wisdom and experience. Still, there are some myths that

mislead the people without the need for SEO. Current, we will talk about such

things in this content.

So let's know, Top 10 tales about SEO that we hear from different society. Among these points, we have links to our other articles, which you can follow and learn more about that particular topic.

Contents

Meta Tags do not matter

There was a time when the ranking of different sites in the Search Engine

only relied on meta tags such as meta title, meta description, and tags.

But that time was a long time ago. As technology has advancements,

search engines have started to rank sites according to the quality of the

content and the needs of the people instead of the meta tags. In this way

many people will tell you that you have to quit using Meta tags.

But this would be a very bad advice. Whether the importance of meta tags
is not as much as before, but still in today's date, they do a lot of work.
That's why I would suggest you use meta tags in every post.

Taking only .com domain will bring traffic to your blog

It is a very big myth and it is very important to burst it. Most blogs are

suggested that you can only take .com domain for your blog or website

and also if you take another domain, traffic will not come to your blog.

Not so at all.Regardless of which domain extension you take, its search

engine has nothing to do with traffic. The domain extension means more

to your customers or visitors. The thing is that you should take a domain

name extension that can be easily remembered in people's minds. Now

usually with .com all websites, then .com is settled in the minds of people.

But this does not mean that traffic on other domain extensions such as .in,

.co, .coffee etc. will not be available. Their value is like .com. Domains like

.in for country specific websites are proven to be great with .com at times.

Back linking or Internal linking does not matter

Nowadays many people will give you very long suggestions about content

but simultaneously you will say that back linking or internal linking does not

matter because Content is the King I agree that content is king but if you do

internal linking and back linking in a natural way, it is a plus point of the quality

of your content. That's why it is also a tale that you do not get any SEO assets

from back linking or internal linking.

The new content, whose content is new, will rank above.

As things get refurbished, the content becomes obsolete and needs new

content instead. Now someone like someone's blog is 2-3 years old but he

is just ranking on the first number, this does not mean that if you just

publish new content and publish it and your content will rank.

Regardless of which blog is already ranked first, its content is outdated,
but there are many factors that have more points for it to rank that blog
on the first number. That's why nothing is done by renewing content only.

Hiring SEO Agency will increase your blog's ranking

It is also a very big myth that if you hire any SEO agency to do SEO of

your blog or website then your blog's ranking will increase. It is not at

all sure. Yes, I do not even say that you will not get the benefit. Some

agencies are right, so you help SEO in your blog. But SEE is a time consuming

and long-serving process, so if you hire any SEO agency, you will not get any

benefit. Hard work will still be yours

Nothing happens with Guest Blogging

To do SEO, community also do many black hat ways like posting client on

pointless blogs, creating spam back links, etc. In such a situation, people who

make proper natural back links by making guest blogging, in their minds it may

be somewhere that if they do guest blogs, they may be treated like spam and

probably they will not have any benefit from them. Ho. It does not look like that,

if you are doing proper guest posting in natural way then you will surely have

benefits.

Doing research on Keyword does nothing

Many people do not do keyword research and who just write on their blog

as content and see sitting on why their traffic is not coming to the end of

the blog. Now think of yourself if you write something on your blog that

people are not searching, then where will the traffic on your blog come

from?For this reason, let me tell you that Keyword Research is the first step

content of SEO.

Ranking of your blog from Paid Search will also be good

A lot of Digital marketers will tell you that if you advertise through Google's

paid search campaigns such as Google Ad-words, then the website you
advertise will give search engine advantage and its ranking will also increase.

Do you seriously think Google will do this? Google says that he has the
intention People should see the people who want them, the rest will come back
after all.In Google search results, only good results will show at any level that
it decides from its algorithms. In this case, if you do paid campaigns, you will
not get any organic search at all.

More content than traffic is available

There is a plus point for more content SEO, but this does not mean that if you

have more content then you will be able to rank first. Along with more content,

its quality and many other factors which matter. You will not be able to achieve
anything by just writing more content or by writing more posts.

Social Media Sharing Does Not Work

Now when you talk about bringing traffic to the search engine, many people

think that social media has nothing to do with it and social media sharing will

not benefit SEO. This is also a huge myth.Let's finally burst this myth too.

The more quality back-links your blogs have, the benefit is the same, the

more social media shares, the benefit is also obtained and Social Media

sharing is one of the major factors of the Search Engine Ranking. That is

why you should make sure that you keep sharing options in your blog posts

so that your readers can share posts and signals can be strengthened on your
social media.

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Meta Tags in SEO?

Meta tags are very important in search engine optimization

Meta title and Meta description tags This is very important.

In this article, we will talk about all Meta tags in detail.

What is the Meta tag?

Meta is the information that describes the content of a page

While reading a page, these readers do not see but search engines
can read them on because these are HTML codes, which are inserted
into the head section of the page.This gives all information about the
contents of the web page to Meta Tags search engines.

With the help of these, our website is displayed on SERPs.

For example -

These results were shown to us when we searched for TajMahal in Google -

Blue Heading  - Meta Title And In Black - Description Note - For SEO,

it is necessary that we write Meta description of

our web page. But in Google search results Google will show

the same Meta description or something else Google decides.

How to find the meta tags of a page?

To find Meta tags of any web page, you should read the code on that

page.To do this, go to page, right-click the mouse and select View
page source.By doing so, you will be exposed to the coding of that
web page.You can check the Meta tags by going to the Head section

How many types are Meta Tags?

4 main Meta Tags which are used in SEO are-

1. Title tag
2. Meta description tag
3. Meta Robots Tag
4. Meta keywords tag

• Title Tag -

From SEO's perspective, this is a very important tag.

As the name suggests, this tag tells the search engine what is the
title / topic of the post.
What is this post about How to write title tag in html -
<title> The Title of the Page </ title>

How to optimize Title for SEO?

Include your main focus keyword in

Title should be attractive. So that more people click.

Title justify / match your content.

• Meta Description Tag-

160 words are used in this tag

With the help of this tag we can tell search engines about the content of
our web page in short.

For SEO it is necessary that we write Meta description of our webpage.

But in Google search results Google will show the same Meta description or
something else Google decides.

How to write a Meta description tag in HTML?

<meta name = "description" content = "write your description here" />

How to optimize Meta Description for SEO?

Add your focus keyword to it.

Include the synonyms of Keyword also.

Meta descriptions written from the right Attract the Visitors to Click and
also improve our CTR.

But keep in mind our Meta description matches our web page.

If we do not write meta description according to your content then

So whoever comes to our website by reading the description, he will feel
cheatedAnd the website will be back very quickly.

This will increase our bounce rate and search rankings decrease.

• Meta Robots Tag -

With the help of this tag, we tell the search engine how to treat our web page.

index / no index - This indicates whether the page should be shown in search
results or No.

Follow and no follow-it tells which links should be credited and link juice passed.

<meta name = "robot" content = "index, follow" />

Meta Keywords -

This is a short list of important keywords and phrases of your web page.
It does not appear to the user like meta titles and meta descriptions.
Meta keywords are in the HTML code of the web page. From these,
search engines know what keywords are optimized for your keywords.

To find meta keywords, look at your page well and make a list of
important keywords and phrases. Next, select 10 to 15 keywords that
you think are properly describing the content of your page.

Some specific instructions for typing optimized meta keywords

are given below-

Use 10-15 meta keywords for a single page.

Use comma to separate meta keywords and do not leave them in the middle.

Do not repeat any meta keywords or phrases.

Put your most important keywords at the forefront of your list of
meta keywords.

Keywords should be related to the information given on the page.

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